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		<title>The Importance Of Alt Attributes</title>
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		<category><![CDATA[alt attributes]]></category>
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		<description><![CDATA[It&#8217;s an attribute, Matt, not a tag. The &#60;img&#62; is the tag.
Notwithstanding, in this video Matt Cutts explains that because Google isn&#8217;t (yet) very good at recognising images, it uses the text in the alt attributes of your images to determine what they are about. Some descriptive information can be derived from the image&#8217;s file [...]]]></description>
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